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A decade on, Urban Decay’s product range is as edgy as ever – when your eyeliner has names like ‘headbanger’ and you’ve got lip gloss called ‘joyride’ in your collection, it’s hard to be a sedate, stately cosmetics giant. The range today includes cosmetics for the eyes, lips, face and body along side the nail enamels that initially inspired the brand. The products are popular with young women, more mature ladies with the confidence to express themselves and stylists the world over.
In the Urban Decay cosmetics bag, you’ll find a wealth of colour for the eyes. Starting with the innovative Primer Potion, which goes on smooth to create a long-lasting crease-free eyeshadow finish and moving to the spectrum of Deluxe Eyeshadow shades from Fishnet (iridescent purple) to Zero (smoking black), Urban Decay have a truly shocking array of accents for your eyes. Other popular eye products include the Pocket Rocket pencil – it’s a glitter-infused shadow/linter in one; also, for an amazing gleam, try Liquid Metal Eyes – as a liner or fluid shadow, these are truly stunning metallic shades. The clever bods at Urban Decay have dreamt up a great selection of mascaras and even eyebrow tamers to finish off your look.
If you want to pucker up, Urban Decay’s lip line offer an exquisite collection of glosses, lipsticks, pencils, stains and even gunk to help you put on your pout. There are Pleather Pencils, created where high-coverage colour meets a long-lasting glossy finish; cocktail flavoured Shot-o-Gloss lip glosses with a hint of colour; the innovative Sparkler Pen for Lips, with sparkles galore; and, for those who wish their lips were that bit fuller, there’s Big Fatty Lip Plumber, which can give you up to 20% fuller lips within just ten short minutes.
To finish your face, the Urban Decay arsenal includes blushers, bronzers and powders with a difference. Take the Surreal Skin Mineral Makeup, for example – formulated with naturally-derived minerals, it provides a consistent, matte finish and allows the skin to breathe. There’s also the Urban Decay Baked Bronzer – which provides a natural glow without the potential risks associated with spending too much time in the sun.
For the rest of your body, Urban Decay offer some delightful treats like nothing you’ve imagined. There’s Flavoured Body Balm, which smoothes the skin and comes in a variety of tastes. Urban Decay also created Flavoured Body Powder, in a range of colours and tastes to suit us all – there’s sparkling lavender, which tastes of summer’s fresh-picked blackberries; glistening white-green, with the surprising flavour of gimlet (yes, that’s lime and vodka!); and shimmering pink, with all the invigorating flavour of peppermint, just to name a few.
Additional products in the pantheon of Urban Decay delights include a staggering array of colours, a selection perfumes and fragrances, and even cleansing products to help you wash the whole look away after your night on the town.
Urban Decay cosmetics and beauty products are available in fine department stores, chemists and select online retailers around the world.
© UK Beauty.com 2006.
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